Airbnb Custom Campaign
Digital and printed marketing pieces to promote custom merchandise that tells a story and reflects Airbnb's diverse culture.
This project was created to introduce the Airbnb employees to our account representatives at Staples and start the conversation to create custom merchandise. We created a digital display that ran on their announcement screens as well as a printed piece that the reps could hand out at Airbnb Headquarters to promote their services and introduce themselves.
In coordination with the awareness promotion, I was tasked with creating unique illustrations of the reps that aligned with the Airbnb brand to give the pieces a sense of personality and human touch.
